{"id":997,"date":"2025-06-14T09:46:41","date_gmt":"2025-06-14T07:46:41","guid":{"rendered":"https:\/\/segati.biz\/?page_id=997"},"modified":"2025-07-05T15:55:22","modified_gmt":"2025-07-05T13:55:22","slug":"blog","status":"publish","type":"page","link":"https:\/\/segati.biz\/en\/blog\/","title":{"rendered":"Blog"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row][vc_column]\t\t<div class=\"grve-element grve-style-1 grve-blog grve-blog-columns grve-blog-grid grve-isotope grve-with-gap\" style=\"\" data-columns=\"3\" data-columns-tablet-landscape=\"2\" data-columns-tablet-portrait=\"2\" data-columns-mobile=\"1\" data-layout=\"fitRows\" data-spinner=\"no\" data-gutter-size=\"40\">\r\n\t\t\t<div class=\"grve-isotope-container\">\r\n\t\t\t<article id=\"post-2353\" class=\"grve-blog-item grve-isotope-item post-2353 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/ai-hasnt-invented-anything-our-grandmothers-did-it-before-ai\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/07\/visu-1-7-26-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" srcset=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/07\/visu-1-7-26-800x450.png 800w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/07\/visu-1-7-26-1170x658.png 1170w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/ai-hasnt-invented-anything-our-grandmothers-did-it-before-ai\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">AI hasn&#8217;t invented anything. Our grandmothers did it before AI.<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">AI hasn&#8217;t invented anything. Our grandmothers did it before AI.<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/07\/visu-1-7-26-1024x572.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >572<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-07-07T14:33:26+02:00\">7 July 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-07-07T14:33:28+02:00\">7 July 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/ai-hasnt-invented-anything-our-grandmothers-did-it-before-ai\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>On June 16 last, Sustainable Gastronomy Week opened, carried by the youth chapters of the World Food Forum. The theme: &#8220;Celebrating Food Heritage.&#8221;&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/ai-hasnt-invented-anything-our-grandmothers-did-it-before-ai\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2346\" class=\"grve-blog-item grve-isotope-item post-2346 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/in-asian-b2b-patience-is-not-a-virtue-its-a-weapon\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/07\/visu-26-6-26-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/in-asian-b2b-patience-is-not-a-virtue-its-a-weapon\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">In Asian B2B, patience is not a virtue. It&#8217;s a weapon.<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">In Asian B2B, patience is not a virtue. It&#8217;s a weapon.<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/07\/visu-26-6-26.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >1024<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-07-01T09:47:22+02:00\">1 July 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-07-01T09:47:24+02:00\">1 July 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/in-asian-b2b-patience-is-not-a-virtue-its-a-weapon\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>I came across a study on B2B in Asia, and one idea stuck with me: we sell with numbers, we buy with emotions. Even among professionals. We pile up&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/in-asian-b2b-patience-is-not-a-virtue-its-a-weapon\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2337\" class=\"grve-blog-item grve-isotope-item post-2337 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/onepoint-turns-recruitment-into-a-dating-app\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-25-6-26-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" srcset=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-25-6-26-800x450.png 800w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-25-6-26-300x168.png 300w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-25-6-26-1170x658.png 1170w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/onepoint-turns-recruitment-into-a-dating-app\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">Onepoint Turns Recruitment Into a Dating App<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">Onepoint Turns Recruitment Into a Dating App<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-25-6-26-1024x574.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >574<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-06-25T09:29:36+02:00\">25 June 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-06-25T09:29:38+02:00\">25 June 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/onepoint-turns-recruitment-into-a-dating-app\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>The latest recruitment campaign from Onepoint is interesting\u2026 The firm borrows the codes of dating apps to talk about AI: we &#8220;match&#8221; candidates&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/onepoint-turns-recruitment-into-a-dating-app\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2324\" class=\"grve-blog-item grve-isotope-item post-2324 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/ai-is-not-here-to-replace-creativity\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-13-6-26-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" srcset=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-13-6-26-800x450.png 800w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-13-6-26-1170x658.png 1170w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/ai-is-not-here-to-replace-creativity\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">AI is not here to replace creativity<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">AI is not here to replace creativity<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-13-6-26-1024x681.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >681<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-06-13T11:29:24+02:00\">13 June 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-06-13T11:29:27+02:00\">13 June 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/ai-is-not-here-to-replace-creativity\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>She is there to restore his breath. With MCPs, a new way of creating is emerging: more fluid, more connected, faster. In the production of&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/ai-is-not-here-to-replace-creativity\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2317\" class=\"grve-blog-item grve-isotope-item post-2317 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/anthropic-launched-claude-fable-5-this-week\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-11-6-2026-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" srcset=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-11-6-2026-800x450.png 800w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-11-6-2026-1170x658.png 1170w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/anthropic-launched-claude-fable-5-this-week\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">Anthropic launched Claude Fable 5 this week.<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">Anthropic launched Claude Fable 5 this week.<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/06\/visu-11-6-2026-1024x527.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >527<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-06-11T18:40:56+02:00\">11 June 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-06-11T18:40:58+02:00\">11 June 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/anthropic-launched-claude-fable-5-this-week\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>Her capabilities exceed those of any model she had made accessible so far. Beyond the announcement, a few facts deserve a closer look. On the basis&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/anthropic-launched-claude-fable-5-this-week\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2304\" class=\"grve-blog-item grve-isotope-item post-2304 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/sunset-dream-ai-cant-replace-a-photoshoot-it-replaces-twenty\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-29-5-2026-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" srcset=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-29-5-2026-800x450.png 800w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-29-5-2026-1170x658.png 1170w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/sunset-dream-ai-cant-replace-a-photoshoot-it-replaces-twenty\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">Sunset Dream: AI can&#8217;t replace a photoshoot. It replaces twenty.<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">Sunset Dream: AI can&#8217;t replace a photoshoot. It replaces twenty.<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-29-5-2026-1024x779.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >779<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-05-29T08:56:00+02:00\">29 May 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-05-29T08:56:02+02:00\">29 May 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/sunset-dream-ai-cant-replace-a-photoshoot-it-replaces-twenty\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>Are you managing an international brand or a multi-market campaign? Then this case concerns you directly. Mango Teen has launched &#8220;Sunset Dream&#8221;, a&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/sunset-dream-ai-cant-replace-a-photoshoot-it-replaces-twenty\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2294\" class=\"grve-blog-item grve-isotope-item post-2294 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/make-a-wish-the-video-ai-is-already-in-production-not-in-testing\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-28-5-26-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" srcset=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-28-5-26-800x450.png 800w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-28-5-26-300x168.png 300w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-28-5-26-1170x658.png 1170w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/make-a-wish-the-video-ai-is-already-in-production-not-in-testing\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">Make a Wish: The video AI is already in production, not in testing.<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">Make a Wish: The video AI is already in production, not in testing.<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-28-5-26-1024x574.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >574<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-05-28T16:04:55+02:00\">28 May 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-05-28T16:04:58+02:00\">28 May 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/make-a-wish-the-video-ai-is-already-in-production-not-in-testing\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>Have you seen it? A director. An advertising film. Almost no shooting. Kemixiz presents Make a Wish \u2014 images, music, sound effects, video shots:&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/make-a-wish-the-video-ai-is-already-in-production-not-in-testing\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2287\" class=\"grve-blog-item grve-isotope-item post-2287 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/there-are-two-ways-to-use-ai-in-campaigning\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-22-5-2026-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" srcset=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-22-5-2026-800x450.png 800w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-22-5-2026-300x168.png 300w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-22-5-2026-1170x658.png 1170w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/there-are-two-ways-to-use-ai-in-campaigning\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">There are two ways to use AI in campaigning<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">There are two ways to use AI in campaigning<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-22-5-2026-1024x574.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >574<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-05-22T09:07:47+02:00\">22 May 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-05-22T09:07:49+02:00\">22 May 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/there-are-two-ways-to-use-ai-in-campaigning\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>Show it. Or hide it behind the idea. Air France chose the second. It\u2019s the right choice! What interests me here isn\u2019t the technical prowess&#8230;.<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/there-are-two-ways-to-use-ai-in-campaigning\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2279\" class=\"grve-blog-item grve-isotope-item post-2279 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/coca-cola-12-markets-and-12-different-creations-in-48-hours-fascinating\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-12-5-2026-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/coca-cola-12-markets-and-12-different-creations-in-48-hours-fascinating\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">Coca-Cola: 12 markets and 12 different creations in 48 hours. Fascinating!<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">Coca-Cola: 12 markets and 12 different creations in 48 hours. Fascinating!<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-12-5-2026-819x1024.png<\/span>\r\n\t\t\t   <span itemprop='height' >819<\/span>\r\n\t\t\t   <span itemprop='width' >1024<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-05-13T09:25:36+02:00\">13 May 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-05-13T09:25:38+02:00\">13 May 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/coca-cola-12-markets-and-12-different-creations-in-48-hours-fascinating\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>Lunar New Year 2026 in Southeast Asia. Each local team \u2014 Vietnam, Thailand, Malaysia, Singapore, Philippines&#8230; \u2014 produced its own version with&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/coca-cola-12-markets-and-12-different-creations-in-48-hours-fascinating\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2271\" class=\"grve-blog-item grve-isotope-item post-2271 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/netflix-wants-to-make-ads-less-intrusive\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-8-5-26-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/netflix-wants-to-make-ads-less-intrusive\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">Netflix Wants to Make Ads Less Intrusive<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">Netflix Wants to Make Ads Less Intrusive<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-8-5-26.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >1024<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-05-08T10:35:32+02:00\">8 May 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-05-08T10:35:34+02:00\">8 May 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/netflix-wants-to-make-ads-less-intrusive\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>Did you see this Netflix news? The platform is preparing for 2026 AI-generated ad formats that can visually blend with the content being watched. An&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/netflix-wants-to-make-ads-less-intrusive\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2264\" class=\"grve-blog-item grve-isotope-item post-2264 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/may-1st-a-public-holiday-except-for-40-rock-bands-that-never-existed-and-work-non-stop\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-1-5-2026-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" srcset=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-1-5-2026-800x450.png 800w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-1-5-2026-300x169.png 300w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-1-5-2026-1024x576.png 1024w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-1-5-2026-768x432.png 768w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-1-5-2026-1536x864.png 1536w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-1-5-2026-1170x658.png 1170w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-1-5-2026.png 1672w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/may-1st-a-public-holiday-except-for-40-rock-bands-that-never-existed-and-work-non-stop\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">May 1st: A public holiday, except for 40 rock bands that never existed and work non-stop.<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">May 1st: A public holiday, except for 40 rock bands that never existed and work non-stop.<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/05\/visu-1-5-2026-1024x576.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >576<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-05-01T10:45:14+02:00\">1 May 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-05-01T10:45:18+02:00\">1 May 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/may-1st-a-public-holiday-except-for-40-rock-bands-that-never-existed-and-work-non-stop\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>To relaunch Slice soda, the BarkleyOKRP agency didn&#8217;t make an ad. It created a fake FM radio station in Los Angeles. Real frequency, real signal, a&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/may-1st-a-public-holiday-except-for-40-rock-bands-that-never-existed-and-work-non-stop\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<article id=\"post-2256\" class=\"grve-blog-item grve-isotope-item post-2256 post type-post status-publish format-standard has-post-thumbnail hentry category-non-classifiee\" itemscope itemType=\"http:\/\/schema.org\/BlogPosting\">\r\n\t\t\t\t<div class=\"grve-isotope-item-inner grve-zoomIn\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grve-media grve-image-hover\">\r\n\t\t\t<a href=\"https:\/\/segati.biz\/en\/hamburg-a-bmw-sign-by-the-roadside\/\"><img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/04\/visu-28-4-26-800x450.png\" class=\"attachment-blade-grve-small-rect-horizontal-wide size-blade-grve-small-rect-horizontal-wide wp-post-image\" alt=\"\" srcset=\"https:\/\/segati.biz\/wp-content\/uploads\/2026\/04\/visu-28-4-26-800x450.png 800w, https:\/\/segati.biz\/wp-content\/uploads\/2026\/04\/visu-28-4-26-1170x658.png 1170w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\r\n\t\t<\/div>\r\n\t\t\t\t\t\t<div class=\"grve-post-content\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/segati.biz\/en\/hamburg-a-bmw-sign-by-the-roadside\/\" rel=\"bookmark\"><h3 class=\"grve-post-title grve-text-hover-primary-1 grve-h3\" itemprop=\"headline\">Hamburg: A BMW Sign by the Roadside.<\/h3><\/a>\t\t\t\t\t\t\t\t\t<span class=\"grve-hidden\">\r\n\t\t\t<span class=\"grve-structured-data entry-title\">Hamburg: A BMW Sign by the Roadside.<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"image\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\">\r\n\t\t\t   <span itemprop='url' >https:\/\/segati.biz\/wp-content\/uploads\/2026\/04\/visu-28-4-26-1024x683.png<\/span>\r\n\t\t\t   <span itemprop='height' >1024<\/span>\r\n\t\t\t   <span itemprop='width' >683<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<span class=\"grve-structured-data vcard author\" itemprop=\"author\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\r\n\t\t\t\t<span itemprop=\"name\" class=\"fn\">Jean-Marc Segati<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"publisher\" itemscope itemtype=\"http:\/\/schema.org\/Organization\">\r\n\t\t\t\t<span itemprop='name'>Jean-Marc Segati<\/span>\r\n\t\t\t\t<span itemprop='logo' itemscope itemtype='http:\/\/schema.org\/ImageObject'>\r\n\t\t\t\t\t<span itemprop='url'>https:\/\/secure.gravatar.com\/avatar\/0ca1aae6302a1dcd2d6603546eff424af120b784a540bd4752b2522434bfc5fc?s=96&#038;d=mm&#038;r=g<\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span>\r\n\t\t\t\t\t\t<time class=\"grve-structured-data date published\" itemprop=\"datePublished\" datetime=\"2026-04-28T09:44:23+02:00\">28 April 2026<\/time>\r\n\t\t\t<time class=\"grve-structured-data date updated\" itemprop=\"dateModified\"  datetime=\"2026-04-28T09:44:25+02:00\">28 April 2026<\/time>\r\n\t\t\t<span class=\"grve-structured-data\" itemprop=\"mainEntityOfPage\" itemscope itemtype=\"http:\/\/schema.org\/WebPage\" itemid=\"https:\/\/segati.biz\/en\/hamburg-a-bmw-sign-by-the-roadside\/\"><\/span>\r\n\t\t<\/span><!-- END grve-hidden -->\r\n\t\t\t\t\t\t\t\t<div itemprop=\"articleBody\"><p>You\u2019re stuck in traffic. The screen shows a close-up of the i5\u2019s steering wheel: \u00ab Just let go. \u00bb Let yourself go. The traffic clears. You pass&#8230;<\/p>\n<a class=\"grve-read-more grve-link-text\" href=\"https:\/\/segati.biz\/en\/hamburg-a-bmw-sign-by-the-roadside\/\"><span>read more<\/span><\/a><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t<\/div>\t\t\t<\/article>\r\n\r\n\t\t\t<\/div>\r\n<div class=\"grve-pagination grve-link-text\"><ul class='page-numbers'>\n\t<li><span aria-current=\"page\" class=\"page-numbers current\">1<\/span><\/li>\n\t<li><a class=\"page-numbers\" href=\"https:\/\/segati.biz\/en\/wp-json\/wp\/v2\/pages\/997\/page\/2\/\">2<\/a><\/li>\n\t<li><a class=\"page-numbers\" href=\"https:\/\/segati.biz\/en\/wp-json\/wp\/v2\/pages\/997\/page\/3\/\">3<\/a><\/li>\n\t<li><span class=\"page-numbers dots\">&hellip;<\/span><\/li>\n\t<li><a class=\"page-numbers\" href=\"https:\/\/segati.biz\/en\/wp-json\/wp\/v2\/pages\/997\/page\/10\/\">10<\/a><\/li>\n\t<li><a class=\"next page-numbers\" href=\"https:\/\/segati.biz\/en\/wp-json\/wp\/v2\/pages\/997\/page\/2\/\"><i class=\"grve-icon-arrow-right\"><\/i><\/a><\/li>\n<\/ul>\n<\/div>\t\t<\/div>\r\n[\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][\/vc_column][\/vc_row]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-997","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v25.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Blog - Segati<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/segati.biz\/en\/blog\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blog\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][\/vc_column][\/vc_row]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/segati.biz\/en\/blog\/\" \/>\n<meta property=\"og:site_name\" content=\"Segati\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-05T13:55:22+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/segati.biz\/en\/blog\/\",\"url\":\"https:\/\/segati.biz\/en\/blog\/\",\"name\":\"Blog - 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