Over the past few months, AI avatars have revolutionized brand communication. Here’s why they’ve become essential:
✨ Why invest in AI avatars?
Global coherence, local impact – A homogeneous brand image that instantly adapts to each market and culture.
Express production – Video content created in minutes instead of weeks. No more tight schedules!
Maximum accessibility – Smooth interactions that speak to all audiences, from social networks to recruitment.
Expansion without dilution – Your digital ambassadors carry your message worldwide.
Examples that make an impact
- Gucci talks with its community through stylized avatars on Instagram
- LesFurets embraces its innovation with transparent and humorous ‘AI-generated’ campaigns
- Lil Miquela generates millions of impressions for BMW and Calvin Klein
- IAM Bruxelles revives a female writer during cultural events
Our key to success?
Blend AI creativity + human storytelling + transparency.
Millennials and Gen Z value bold innovation and the authenticity of the message, even when it’s digital.
And you, ready to bring your next ambassadors to life?
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